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ASHRM Conference Social Media Toolkit

#ASHRM24

Make sure to use the conference hashtag and tag ASHRM so others can easily find your posts!

Content Ideas for Social Success

Strategize how you can build brand awareness and community engagement with consistent content and outreach. Here are our recommendations for raising awareness about your products, building relationships, and promoting your attendance at the conference:

Pre-Show

  • Take a picture of your team behind-the-scenes prepping for the conference.
  • Take a team photo or video introducing your staff at your booth.
  • Create a photo or video teaser of a new product launch.
  • Emphasize an unveiling by sharing a picture of the product wrapped up or under a covering.
  • Snap a picture with the product or packaging peeping out of the corner.

At the Conference 

  • Post a photo or a timelapse video of your booth setup.
  • Create a behind-the-scenes video or Reel of your staff working the booth.
  • Create a Reel that shows attendees interacting with your products. 
  • Reveal teasers for new products.
  • Highlight your products/product lines on display at your booth.

Post Conference

  • Share photo and video highlights of your time at ASHRM 2024 Conference.
  • Share photos of other attendees you met at your and during the conference.
  • Show what you saw on the show floor when you were able to sneak away from your booth. 
  • Share photos of your team/staff back in the office settling in after the show.
     

 

 

 

Sample Social Media Posts

 

Social Media Graphics

Download and save these graphics to post on social media! Let your network know you are attending the ASHRM 2024 Annual Conference. Before posting, hyperlink your social media post to the ASHRM 2024 Annual Conference website so people can easily access more information.

 

Email Signatures

Download these graphics and add them to your email signatures! Let your network know you are attending the ASHRM 2024 Annual Conference. Hyperlink your email signature image to the ASHRM 2024 Annual Conference website so people can easily access more information.